Looking to expand your warm market through vendor events? Here are my top 5 tips for finding vendor events for the Direct Seller.
Ask for recommendations!
Every year in early fall I make a post on my personal social media accounts reminding my friends and family that I do vendor events for my business and ASKING them to refer me to local events they may be aware of! This helped me get started in vendor events at smaller school and church events in my local community. These event fees usually range from $25-$100 and are a great starting place for your business in events.
Use online websites and searches.
Search your town and city and STATE in website searches for local fairs, events, craft fairs and festivals. A popular site that I like to use is www.festival.net, however I recommend you use the free version. Look up events in your area and then simply open a new tab and google that event to find the contact information for the Event Organizer.
Start Small, there is no event too small when getting started.
I will talk more about BIG events in another blog post but don’t jump straight into $500 a day events when you are just getting started. These generally require inventory, cash and carry products on hand and a solid marketing and business strategy that you don’t need to worry about when you are just getting started. Focus on small, local events with more affordable event fees in the beginning of your business!
Check out local Facebook groups.
In my area there are multiple groups on Facebook dedicated to events and local fairs. Simply search your town or city vendor group or events in your facebook search bar and see what groups pop up! Most of these have some rules about posting/marketing/advertising but they can be a great (FREE) resource for finding events you may not be aware of in your area
Ask other vendors at every event if they are a part of any groups to find other events in the area. Network, Network, Network. Be friendly, approachable, and complimentary to the vendors that surround you. Hand out your card, a few free samples and try to connect on social media like Facebook or Instagram. Experienced vendors are a wealth of information! They can tell you what events to book and what events to avoid!
Got questions about vendor events contact me here! Good Luck!